ANUA

ANUA — Skincare with Purity and Effectiveness

ANUA is a Korean skincare brand known for its dedication to creating clean and effective skincare solutions, especially for sensitive skin. With a focus on simplicity and sustainability, ANUA uses natural, gentle ingredients that support the skin’s natural balance and health.

Brand slogan: "Purity in every step"

ANUA embraces clean formulations and avoids unnecessary additives, ensuring that each product is both safe and effective for all skin types, particularly for those with sensitive or irritated skin.

Purposeful Formulas and Natural Ingredients

ANUA products feature key active ingredients like Heartleaf, Niacinamide, Rice Extract, and Hyaluronic Acid, known for their soothing, hydrating, and brightening properties. The brand’s minimalist design reflects its commitment to transparency and effectiveness in skincare.

Gentle and Safe Ingredients Only

ANUA avoids harsh chemicals and focuses on using skin-friendly ingredients. Their formulations are dermatologically tested to ensure safety and efficacy for all users, including those with sensitive skin.

What you’ll find in the ANUA collection:

• Soothing toners with Heartleaf extract

• Brightening cleansers with rice enzyme powder

• Hydrating serums and creams

• Barrier-strengthening products with Niacinamide and Ceramides