BY WISHTREND

By Wishtrend — Skincare Created for You

By Wishtrend is a Korean skincare brand developed by Wishtrend, a global beauty platform known for listening to the needs of its community. The brand focuses on creating skincare solutions inspired by real skin needs and developed in collaboration with its customers — turning feedback into effective and clean skincare products.

Brand slogan: “You Are the Standard”

By Wishtrend celebrates individuality and encourages users to define beauty on their own terms, offering effective and gentle care suitable for sensitive and problem-prone skin.

Purposeful formulas and minimalist design

By Wishtrend has a clean, scientific aesthetic in its packaging, emphasizing its commitment to high-performance formulas. Each product contains concentrated formulas with essential active ingredients such as vitamin C, mandelic acid, and propolis, with packaging that reflects the brand’s transparent and straightforward approach to skincare.

Safe and gentle ingredients only

By Wishtrend avoids unnecessary additives like artificial fragrances, parabens, and mineral oils. The products are dermatologically tested, developed to soothe, protect, and restore the skin.

What you’ll find in the By Wishtrend collection:

• brightening serums with pure vitamin C

• gentle exfoliators with mandelic acid

• barrier-repairing creams with centella and ceramides

• hydrating ampoules and toners

• broad-spectrum SPF with skincare benefits